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Top Lead Generation Statistics for 2018

Zoominfo

As such, it’s important to stay up-to-date on the latest lead generation trends, technological advances, and- as always- your customer base. Ready to learn more about the state of B2B lead generation? 85% of B2B marketers say lead generation is their most important content marketing goal ( source ).

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Top B2B Lead Generation Statistics for 2021

Zoominfo

As such, it’s important to stay up-to-date on the latest lead generation trends, technological advances, and- as always- your customer base. The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%) ( source ). Keep reading.

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What are the Features and Benefits of Marketing Automation?

LeadSquared

In this article, we will discuss the features and benefits of marketing automation. Marketing has been integral to businesses for a long time. To stay ahead of the competition, companies invest a lot in marketing. Marketing is not only a part of the buying journey but also a complete process in itself.

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10 Powerful B2B Marketing Strategies to Optimize Sales Conversions

Valasys

Furthermore, studies by Brain & Company, along with Earl Sassier of Harvard Business School have shown that a 5% increase in customer retention may lead to an astonishing 25 – 95% increase in revenue. Marketers can also split-test the placement of their call-to-action buttons.

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Best Marketing Strategy Insights of 2009

Webbiquity

Jennifer Laycock previews a free eBook from Valeria Maltoni featuring thoughts on marketing strategy and tactics from 12 online pros including Beth Harte, Christina Kerley and Matt Dickman. Don’t Forget the Brand in SEO, PPC and Social Media by Search Engine Journal. The Marketing Automation & Lead Nurturing Myth by Nurture.

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B2B Online Video Marketing; Planning to Execution Best Practices for Lead Generation

NuSpark Consulting

The statistics are evident; B2B usage is on the rise. NuSpark Marketing has helped a number of B2B firms execute visually creative video strategies. Utilize within marketing automation; as part of drip campaigns and lead nurturing; lead score engaged viewers. Video Landing Page.

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10 Key Takeaways for Modern Marketers from HubSpot’s State of Inbound 2018

Circle Studio

In a nutshell, inbound is essentially content marketing combined with modern approaches to lead generation, lead nurturing and marketing automation. Modern marketers that neither use HubSpot nor use the “inbound marketing” vernacular will still find the report relevant and enlightening.