Terminus
FEBRUARY 9, 2023
Shortening sales cycles and boasting lower acquisition costs are things that every marketer wants to nail, and intent is the way to find in-market buyers before they enter the funnel. Combining our first- and third-party intent data allows teams to see exactly where they should be focusing their efforts.
Terminus
FEBRUARY 9, 2023
Shortening sales cycles and boasting lower acquisition costs are things that every marketer wants to nail, and intent is the way to find in-market buyers before they enter the funnel. Combining our first- and third-party intent data allows teams to see exactly where they should be focusing their efforts.
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Madison Logic
JUNE 6, 2023
Instead, it should get buyers to consider their need for a solution, without telling them outright to choose a specific solution. Leverage intent data and search terms to understand what in-market buyers seek and to reveal specific points that they are looking for.
Madison Logic
NOVEMBER 30, 2023
By neglecting demand creation, you risk exhausting your resources on a limited pool of in-market buyers and missing potential accounts who are either unaware of their problems or not actively seeking solutions. And while many marketers recognize the benefits of strong brand-building efforts, demand generation still dominates.
Inbox Insight
SEPTEMBER 10, 2021
Knowing how to effectively manage data in a way which enables you to drill down into it and gain top insights is crucial. It can provide you with the necessary audience intelligence when used in conjunction with AI and intent data, to truly tap into the minds of your buyers. It is clear that one size does not fit all.
PureB2B
JULY 2, 2019
If you have a team of BDR’s that isn’t expecting you to hand them ready to book appointments and know it will take upwards of 7+ touches to get any sort of response, then use data assets like; intent data and other combinations of firmographic and behavioral based targeting to get you in the right ball park.
PureB2B
JULY 2, 2019
If you have a team of BDR’s that isn’t expecting you to hand them ready to book appointments and know it will take upwards of 7+ touches to get any sort of response, then use data assets like; intent data and other combinations of firmographic and behavioral based targeting to get you in the right ball park.
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