Top Rank Marketing

SEPTEMBER 20, 2023

If you’d like to learn more about optimizing B2B content for search intent, you’re in luck, as our co-founder Lee Odden will be presenting at Content Marketing World on the topic.

B2B Marketing 137

B2B Marketing Enterprise Management Content Marketing VALS 137

Webbiquity

MARCH 19, 2024

Guest post by Val Razo. Bliss: Implement Short and Simple Lead Gen Forms Bliss is a B2B coffee company that has been using Instagram for lead generation. 3-point lift in purchase intent with interactive assets. Val also writes for digital marketing blogs to get in touch with like-minded people. What were the ad results?

Paid Search Agency 190

Paid Search Agency VALS Ads Practices 190

NetLine

SEPTEMBER 20, 2018

We’re pretty passionate about this subject, not just because we’re people-people, but because the entire content marketing model lends itself so beautifully to hyper-targeted, intent-based connections with individuals who are conducting research. Hello, managers! In the first 5 months using NetLine , that figure was 1,560%.

Cost per Lead 58

Cost per Lead VALS Top of Funnel CPL 58

Unbounce

JULY 30, 2019

Due to heavy discounting, your sales might not even be profitable, even if you generate an above-average volume of sales. In other words, the purchase intent of visitors to your holiday landing page will be different. This is why planning is so important. During the holidays, however, this is often less true. Image via Quartz).

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111