Marketing Insider Group

JANUARY 6, 2020

Topics covered include content strategy, usability and design, customer engagement, social media, targeting and optimization, marketing automation, and more. There’s also a mentorship program designed to connect up-and-coming executives with industry-leading CMOs. Friends of Search Amsterdam. February 4, Amsterdam, Netherlands.

Conference 54

Conference Marketing AI Work Management Marketing Management 54

Single Grain

OCTOBER 28, 2019

The average data-driven business is growing more than 30% year-over-year , according to Forrester. For instance, a B2C company might prefer to use social media to capture leads for its new course in a cost-effective way, whereas a B2B company with a bigger budget would be happy to shell out on a targeted PPC (pay-per-click) ad campaign.

Paid Content 111

Paid Content Lead Generation Lead Ranking Marketing Qualified Leads 111

Single Grain

JUNE 30, 2022

Programmatic ad agencies have expert PPC and paid media professionals who have several years of experience managing paid ad campaigns for different niches. Their PPC specialists team performs regular A/B testing to optimize ad copies, images, and CTAs for better conversions. However, algorithms alone cannot give you the best results.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 52

Ambal's Amusings

AUGUST 27, 2009

Forrester Blog for Interactive Marketing Professionals. Hugh MacLeod's Ignore Everybody: and 39 Other Keys to Creativity. Designing content to answer your buyers differing needs as they work through their buying process will. Read on to get their insights. Recommended Resources from B2B Marketing Experts. Get Content.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

B2B Marketing Zone Posts

MAY 3, 2010

B2BMarketingSmarts , April 20, 2010 Everyone — except perhaps the creative folks in advertising agencies — knows that marketing is a numbers game. In the end, you knew if you had briefings with Yankee Group, Gartner, Forrester, Jupiter and Meta Group, you had your bases covered. Could Facebook become a Lead Nurturing platform?

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. It doesn’t have the advanced functionality of Tweetdeck (such as cross-posting to Facebook), but it’s so easy-to-use that it’s my favorite Twitter app.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Online Marketing Institute

OCTOBER 31, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. It doesn’t have the advanced functionality of Tweetdeck (such as cross-posting to Facebook), but it’s so easy-to-use that it’s my favorite Twitter app.

Social Media 40

Social Media Paid Content Tools Media 40