The World May Be Ending But, If Not: 3 Tips To Be a Better Marketer in 2017
Customer Experience Matrix
DECEMBER 19, 2016
About eighteen months ago I started presenting a scenario of a woman named Jane riding in a self-driving car, unaware that her smart devices were debating whether to stop for gas and let her buy a donut. The presentation has been quite popular – especially the part about the donut.