download Lead Nurturing Opt-in Case Studies 
BOP Design
MARCH 30, 2021
In the first post of our four-part series on email marketing, we take a look at best practices for using B2B email marketing for lead nurturing. Particularly for inbound lead generation, email marketing is a great way to continually build trust and rapport with a potential client – to truly guide them towards a decision.
SmartBug Media
APRIL 5, 2021
In today’s digital environment, nurturing leads who visit your manufacturing website is critical. In fact, one of the only ways to encourage those prospects to purchase from your company is to nurture them. Before we jump into lead nurturing strategies, let’s consider the Buyer's Journey: The Buyer’s Journey.
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SmartBug Media
APRIL 24, 2023
The product itself is more broadly called facial tissue, yet many Americans opt to say Kleenex. Turn Brand-Aware Prospects into Contacts You've gotten them to your site to read all about your expansive IT services—now how do you draw them in to download a white paper that will teach them how to bulletproof their network?
SmartBug Media
JUNE 24, 2022
With inbound marketing, you’re bringing interested leads to you when they start searching for the answers to their problems—think blog articles, e-books, opt-in emails, paid search ads, and social media. You can better qualify your leads. If the user is finding you with their own search, it’s likely an inbound marketing tactic.
SmartBug Media
APRIL 24, 2023
The product itself is more broadly called facial tissue, yet many Americans opt to say Kleenex. Turn Brand-Aware Prospects into Contacts You've gotten them to your site to read all about your expansive IT services—now how do you draw them in to download a white paper that will teach them how to bulletproof their network?
GreenRope
MARCH 8, 2016
How-to Develop a Killer Lead Nurturing Campaign. Lead nurturing is nothing new. Sales people have to constantly follow up with their leads, engage in conversation, show them the benefits of their product/service, and try to close deal after deal. Use this as a guide for your own lead nurturing campaigns.
GreenRope
MARCH 8, 2016
How-to Develop a Killer Lead Nurturing Campaign. Lead nurturing is nothing new. Sales people have to constantly follow up with their leads, engage in conversation, show them the benefits of their product/service, and try to close deal after deal. Use this as a guide for your own lead nurturing campaigns.
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