Study finds 83 per cent of Australia and New Zealand SMBs concerned about economic conditions
Vision6
APRIL 30, 2024
Part of the reason local SMBs put off marketing more than any other task is because they see it as a challenge, which is understandable as it’s not an area of expertise for many SMB owners,” said Chaplin. More than one-third cite retention as the top challenge for their business in 2024, and the second-biggest overall marketing challenge.
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