How Dynamic Content Makes Your Marketing More Personal
Hubspot
JUNE 3, 2020
When you utilize data-driven content, you can influence a lead's buyer journey. For example, let's say I visit an ecommerce site for the first time. After closing the website, I opened Facebook, and all of my ads were from that company I'd just visited. To use smart rules, check for the option to add it on your CMS software.
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