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2011 B2B Marketing Predictions

Online Marketing Institute

The use of highly targeted Direct Marketing will steadily increase in 2011. The most successful direct programs will find the perfect balance of integrating online media and traditional offline elements to reach their target audiences. The use of consumer-type communities will increase in the realm of B2B marketing.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Arketi – Arketi Group – A high-tech business-to-business (B2B) public relations and digital marketing agency. B2B_Chat – # B2BChat – Weekly Twitter chat for B2B marketers – 8 p.m. I tweet on content marketing, B2B copywriting, social media, tech marketing… London – [link].

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Social media strategy leaders: Hester Tinti-Kane

Biznology

I came to work on digital marketing—email, websites, SEO/SEM, and social media. Over the years I’ve kept sharp by attending great events put on by some outstanding organizations— New England Direct Marketing Association , MarketingProfs , Argyle Executive Forums , and socialmedia.org just to name a few. So much to do!

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30+ Women in Marketing Who You Needed to Follow Yesterday

Directive Agency

In honor of this day, the Directive marketing team compiled a list of 35 inspirational women, in no particular order, who are changing the marketing game. This is a day to highlight and reflect on the valuable contributions, and significant impact women have made and continue to make in their communities and around the world.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

7 Old Fashioned Marketing Tips that Set You Apart , June 14, 2010. Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ). Dianna Huff ( @diannahuff ).

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Before joining Cisco in 1998, Jeanette helped launch push-technology pioneer PointCast, and worked at public relations agency Copithorne & Bellows. Emily is Chief Technology Officer at Bookigee, an early-stage startup that builds online analytics and marketing applications for the Book Publishing Industry, in Miami.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Before joining Cisco in 1998, Jeanette helped launch push-technology pioneer PointCast, and worked at public relations agency Copithorne & Bellows. Emily is Chief Technology Officer at Bookigee, an early-stage startup that builds online analytics and marketing applications for the Book Publishing Industry, in Miami.