Martech

JANUARY 2, 2024

Open-source customer data platforms can revolutionize your data management, empower your marketers and provide unparalleled flexibility and control for less money in licensing costs. But is open source the right route for your marketing organization to take? Let’s begin with customer data platforms.

Work Management 67

Work Management Marketing Management Ideal Customer Profiles Digital Experience Platform 67

Martech

OCTOBER 18, 2023

One Optimizely executive described their go-to-market as “ threading the needle.” But at the same time there was a belief in the value of the products in the platform all working together. More than just marketing? ” But it’s not just marketing, he emphasized. In particular, she handles the testing of content.

Enterprise Management 121

Enterprise Management Digital Asset Management Optimization CMS Development 121

Martech

OCTOBER 19, 2023

One Optimizely executive described their go-to-market as “ threading the needle.” But at the same time there was a belief in the value of the products in the platform all working together. More than just marketing? But it’s not just marketing, he emphasized. “We In particular, she handles the testing of content. “I

Enterprise Management 105

Enterprise Management Digital Asset Management CMS Development Optimization 105

Top Rank Marketing

JULY 19, 2023

Where can B2B marketers find the latest and most relevant generative artificial intelligence (AI) tools in 2023? Generative AI has continued its run as 2023’s centerpiece topic, as marketers in both B2C and B2B have grappled with how to best use the technology while maintaining — or growing — brand authenticity and trust. “AI

Marketing AI 52

Marketing AI Marketing Automation Services Enterprise Management Budget Programs 52

Convert

MARCH 21, 2023

Everything you need to know about finding the ideal tool to ace marketing and optimization. Scroll Heatmap (Scroll Map) How far do folks scroll to read the content on your page? Scroll maps show you how deep visitors reach into your page and help you understand the best place to position crucial info. What Are Heatmaps?

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Convert

OCTOBER 27, 2021

Is your marketing not performing how you want it to? Or maybe you have a budget for ads, but you’re struggling with paid traffic as the competition for ad space rises and you’re finding it harder and harder to compete? You can learn to make your marketing far more effective by improving it with A/B testing!

Paid Content 52

Paid Content Paid Search Agency Budget Programs Work Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

Recognizing the best software products based on their customer satisfaction, performance via reviews, and small business market fit. Lucidchart is utilized in over 180 countries by more than 25 million users, from sales managers mapping out target organizations to IT directors visualizing their network infrastructure.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52