DivvyHQ

APRIL 22, 2019

Ah, the good-ole SWOT analysis… It brings up fond memories of my college days and my Business Marketing 101 class. It also brings back memories of countless strategic planning engagements with clients and our own executive team over the years. And how should your content marketing efforts support those efforts?

SWOT 81

SWOT Analysis Content Work Management 81

Optinmonster

MARCH 22, 2024

Customer Segments : How do you differentiate between customers? There are a couple of analytic tools that can be helpful for this section: PEST and SWOT. A PEST analysis is useful for understanding market growth or decline based on political, economic, social, and technological factors. Cost Structure : Where will the money go?

eCommerce 70

eCommerce Planning SWOT Business 70

Launch Marketing

FEBRUARY 7, 2024

What are the objectives of the go-to-market plan? Assess the Industry and Current Market Conditions Conduct competitive research to identify the key players in the market. These become pain points that your product and messaging can present a solution to. How is your product differentiated compared to competitors?

Marketing Strategy 114

Marketing Strategy Marketing & Strategy B2B Marketing Planning 114

Hinge Marketing

JUNE 5, 2017

Any firm that wants to succeed needs a marketing plan. However, the marketing planning process that works well for consumer products, industrial goods or not-for-profits is not well suited for professional services. Creating a marketing plan takes more than just writing down some ideas about how to promote your firm.

Work Management 98

Work Management Marketing Budget Planning Marketing Management 98

Inbox Insight

JANUARY 15, 2019

This market research guide is part of our B2B marketing planning series , designed to help B2B marketers tackle each phase of the marketing plan with greater confidence. This article focuses on how B2B market research is pivotal to the success of your B2B Marketing Plan and wider organizational success.

Planning 73

Planning Demand Generation Marketing Plans Research 73

Inbox Insight

JANUARY 15, 2019

This market research guide is part of our B2B marketing planning series , designed to help B2B marketers tackle each phase of the marketing plan with greater confidence. This article focuses on how B2B market research is pivotal to the success of your B2B Marketing Plan and wider organizational success.

Planning 49

Planning Demand Generation Marketing Plans Research 49

Valasys

MARCH 9, 2023

This aids in your differentiation and niche discovery. Examine their goods or services, rates, locations, and marketing tactics. This is known as SWOT analysis. Develop better goods or services to address those problems in light of the results to gain market share.

Startups 52

Startups Effectiveness Ad Building Brand Identity 52