SmartBrief - Marketing

SEPTEMBER 18, 2023

Smart sellers are now developing holistic Amazon marketing strategies that use Amazon’s broad media inventory and off-Amazon advertising channels that were previously the domain of to-website advertising. You could track marketing metrics at source such as impressions and CPC, but not conversions.

Amazon 52

Amazon Advertising Agencies Advertisements Advertising 52

Customer Experience Matrix

OCTOBER 14, 2014

The market for Customer Data Platforms is still young, which means that products have yet to converge on a standard set of features. None of those are required for a CDP to fulfill its core purpose of giving marketers a unified customer database to support coordinated customer treatments across channels.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Multi-Channel 120

Hubspot

APRIL 22, 2015

When most people think about email marketing, they picture one-off emails sent to targeted portions of their database. While those emails are certainly a very important part of a healthy marketing strategy, there's another type of email that can be a powerful addition to your mix: transactional emails. What is a transactional email ?

Email Campaigns 28

Email Campaigns Examples Peer-to-peer Campaigns 28

Hubspot

AUGUST 31, 2015

The explosive growth in mobile usage -- specifically in app usage -- has created an ultra competitive marketplace. In such an environment, app marketers face a difficult challenge as they battle hundreds or even thousands of direct competitors for user attention. A whopping 1.4 million apps are on both the App Store and Google Play.

Multi-Touch Attribution 28

Multi-Touch Attribution Paid Search Agency Ads Campaigns 28

seo.co

DECEMBER 25, 2020

Introduction to Mobile SEO. + Why Mobile Friendly Isn’t Enough for a Great Mobile Experience. Differences Between Mobile & Desktop SEO. + You’re Losing Money if You’re Not Mobile Optimized. + Why Flash Mobile Sites are Bad for SEO. Biggest Myths in Mobile SEO. Table of Contents.

SEO 98

SEO Mobile Advertising CMS Development Lead Ranking 98

BenchmarkONE

OCTOBER 26, 2022

With an array of features like stories, hashtags, and the marketing possibilities like influencer marketing , and sponsored ads, the platform is constantly rolling out helpful features that aid small business owners in getting the brand visibility they need. This type of Instagram advertising is mobile-only. Socially Innovative.

Small Business Marketing 86

Small Business Marketing Paid Content Advertisements Advertising 86

Outgrow

MARCH 18, 2021

From the time Sean Ellis coined the term growth hacking, interest in growth hacking as a marketing strategy has only seen an upward trend. According to him, traditional marketing was qualitative in nature. And so, one couldn’t see the impact of marketing efforts on the revenues. What Is Growth Hacking? Source: Omnikick.

Course 52

Course Paid Content Outgrow Examples 52