Biznology
JANUARY 30, 2015
How do I match and de-duplicate customer records effectively? The traditional attribution methods of assigning the credit have long been either the first touch (the inquiry source medium) or the last touch (the channel through which the lead was either qualified or converted to a sale). Like this post?
SmartBug Media
APRIL 17, 2020
Sales reps see their leads ranked by recency of engagement and overall lead score. To get the most value, first plan to: Implement Marketo lead scoring. You can start lead scoring out of the box, but it’s worth using Marketo consulting hours to get started. De-duplicate your leads.
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Vidyard
OCTOBER 10, 2017
The solution : Devise a video strategy so that your videos drive viewers toward goals like engagement, shares, leads, or pipeline. What sounded funny on paper ends up visually associating their pizza with indigestion. If your video doesn’t drive viewers toward a goal, it isn’t marketing. It’s just entertainment.
Biznology
JUNE 6, 2012
No one goes looking for white papers. They will choose a white paper within that topic area if it suits the information task they are trying to accomplish. Sitemaps, de-indexing and redirecting. Normally, Google will pay close attention to site IA when it attempts to rank apparently duplicate content within the same domain.
ANNUITAS
OCTOBER 6, 2010
Lead nurturing is a hot topic right now. It seems that most of my recent conversations with prospects, customers and others in the B2B marketing industry are centered on lead nurturing. My personal experience is that marketers definitely want to (and in some cases, are planning to) deploy lead nurturing of some kind.
seo.co
MAY 16, 2021
For example, say you’re in the food industry and your competitor published a white paper on the health benefits of eating potatoes. You could publish a white paper on the benefits of eating quinoa. Ensure you don’t have duplicate site versions indexed in the search engines. How to switch your site to HTTPS. Get rid of Flash.
Single Grain
JUNE 28, 2019
Group A sees your standard page with a 150-word product description; Group B is redirected to a duplicate of the page with a 400-word product description. 9 Mission-Critical Lead Generation Metrics You Need To Track. The answer is simple: Don’t index the duplicate pages. 3) Google Ads. 3) Build an A/B Testing Mindset.
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