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Tackling Bad Data: How Poor Data Quality Impacts Your B2B Bottom Line

Zoominfo

Considering that 42% of sales reps feel they don’t have enough information before making a call, working with patchy, inaccurate data further compounds their ability to do their job well. . With ongoing data hygiene maintenance, reps can barrel through call lists, spending more time connecting with quality prospects and leads.

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How Intent-based ABM Helps Optimize Your Go-To-Market Strategy

DealSignal

ABM intent data is about ABM marrying Ideal Customer Profiles, Buyer Personas, high-quality contact information, and intent data into a strategic go-to-market strategy for B2B firms. It consists of behavioral signals such as site visits, webinar attendance, email click-throughs, and downloads.

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How Intent-based ABM Helps Optimize Your Go-To-Market Strategy

DealSignal

ABM marries Ideal Customer Profiles, Buyer Personas, high-quality contact information, and intent data into a strategic go-to-market strategy for B2B firms. It consists of behavioral signals such as site visits, webinar attendance, email click-throughs, and downloads. high yield, low churn) by key attributes.

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How Intent-based ABM Helps Optimize Your Go-To-Market Strategy

DealSignal

ABM marries Ideal Customer Profiles, Buyer Personas, high-quality contact information, and intent data into a strategic go-to-market strategy for B2B firms. It consists of behavioral signals such as site visits, webinar attendance, email click-throughs, and downloads. high yield, low churn) by key attributes.

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Five Ways B-to-B Marketers Need to Change Their Game

Biznology

Here are some resources for gaining access to prospect data , and keeping your database clean. A deliberate contact strategy. To influence the multiple Buying Circle members, and get to them early, you need to know who they are. Not an easy task, but more essential than ever. A library of content assets.

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy. 8220;Not having a strategy&# was the #1 marketing mistake people listed on the survey Mac McIntosh and I did (the upcoming e-book will list the other nine). Daily Clicks.

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