KoMarketing Associates

SEPTEMBER 14, 2013

Please explain what Business to Individual (B2i) means and how B2B marketers can shift their mindset. Customers (B2B or B2C) are buying more like “prosumers”. They are searching and researching online, looking for solutions that fit their specific needs, and certainly trying before they are buying.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Top of Funnel 120

Ambal's Amusings

DECEMBER 17, 2009

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Recommended Resources from B2B Marketing Experts. Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Get Customers.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

KoMarketing Associates

MAY 19, 2014

Site owners and publishers are immensely skeptical when they receive the email correspondence from the SEO practitioner. With link building still in mind, we need to be more focused on the business of helping others in their own online marketing endeavors. Offer To Write Something.

Ideal Customer Profiles 120

Ideal Customer Profiles Outreach Search Engine Marketing Tagging 120

SpotMe Blog

JUNE 29, 2023

We’ve spent 750+ hours analyzing how our life science customers are using digital-first events as a powerful channel in their pharmaceutical marketing strategy. Read on to discover how to overcome the biggest pharma marketing challenges with events and how to create a successful pharma marketing plan.

Paid Content 52

Paid Content Webinar Metrics Marketing Budget Marketing & Strategy 52

Webbiquity

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? ” He explains what it means for B2B marketers when buyers are essentially able to create their own UI.

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

JUNE 6, 2011

Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. Consults major corporations on social media strategies, reputation management strategies, risk management strategies, and social media growth and scalability in manufacturing, healthcare, IT service, technology, publishing, and CPG industry segments.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100