Sharpspring

FEBRUARY 13, 2020

Leverage search engine marketing (SEM) for mobile. To begin with PPC, you’ll bid on advertising keywords. Which keywords will be the most effective ? Search Engine Marketing (SEM). The average click-through rate (CTR) for retargeting ads is 10x greater than for typical banner ads. Captivate with mobile video.

Paid Content 63

Paid Content Mobile Marketing Tactics Mobile Advertising 63

Sharpspring

FEBRUARY 13, 2020

Leverage search engine marketing (SEM) for mobile. To begin with PPC, you’ll bid on advertising keywords. Which keywords will be the most effective ? Search Engine Marketing (SEM). The average click-through rate (CTR) for retargeting ads is 10x greater than for typical banner ads. Captivate with mobile video.

Paid Content 52

Paid Content Mobile Marketing Tactics Mobile Advertising 52

SocialPilot

FEBRUARY 9, 2024

Robert has a knack for creating content with great storytelling. Jeanne posts case studies, blogs on click-through-rates, drip email marketing campaigns, ROI generations, and everything that has the keyword email marketing in it. Lisa Raehsler Lisa is the founder of a SEM consulting platform, BigClick Co.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

QuanticMind

OCTOBER 24, 2017

Reporting & Analytics: “Effective Data Storytelling: The Key to Search Reporting” by Michael Barthalow. O2O: “Offline Attribution in SEM: Getting From Good To Great” by Aaron Levy. Note: Keyword-level bidding is not available in Shopping.) Shared Budgets – To redistribute budgets across campaigns.

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40

QuanticMind

JULY 11, 2017

I think it will put a greater emphasis on data storytellers vs. data scientists. “We use natural language processing to create new SEM campaigns based on keywords that come from the user-generated content on our site. @Joedmarti – Social Analytics Lead & Evangelist, Adobe. Robots led by people.

Paid Content 40

Paid Content Marketing AI Work Management Marketing Management 40

Brandpoint

JUNE 24, 2021

A reputable resource for all things content marketing, the Content Marketing Institute is “the leading global content marketing education and training organization, teaching enterprise brands how to attract and retain customers through compelling, multi-channel storytelling.” CTR: Clickthrough Rate. CVR: Conversion Rate.

Paid Content 118

Paid Content Lead Ranking Top of Funnel CMS Development 118