Champion Communications

SEPTEMBER 10, 2020

And that the pandemic has left global CFOs desperate to streamline their internal processes at the same time as cutting costs? . . How to avoid cloud vendor lock-in and take advantage of multi-cloud sourcing options . Or that by the end of this year, the edge cloud service market will grow by at least 50%? Go Instore .

Activities 62

Activities Marketing Management Lock-In Broadcasting 62

Stevens & Tate

APRIL 3, 2020

For example, OTT marketing allows you to target viewers in specific areas using GPS data. You’re not locked in when you pay for OTT advertising. For example, the rapid adoption of streaming services, from Netflix to Hulu, over the past few years has led to the growth or OTT marketing (over-the-top marketing).

Work Management 59

Work Management Cable Mobile Advertising Marketing Management 59

chiefmartech

OCTOBER 16, 2018

My opening keynote at the most recent MarTech conference was titled, “The New, New Rules of Marketing (Operations).” ” It was an iteration on ideas of the 4 forces of marketing operations & technology that I first wrote about a couple of months ago. Two tweaks I think are helpful. “Our company should be there.

Rules 85

Rules Work Management CMS Development Marketing Management 85

Hubspot

SEPTEMBER 27, 2018

For example, the basic technology behind optimizing connected HVAC systems to lower heating costs is the same regardless of whether a developer is using it for a small apartment or a 50-story office building. Yup, that’s an IoT device too. Heck, the entire city of Barcelona is made up of IoT devices. Say goodbye to ding-dong ditch.

Work Management 76

Work Management Marketing Management Amazon Internet Marketing 76

Optinmonster

AUGUST 27, 2023

How To Create a Content Marketing Strategy Creating content without a plan is like driving without GPS: you may get there in the end, but you’ll definitely take a few wrong turns on the way. First, there’s the content part. That’s stuff like blog posts, articles, podcasts, and videos. So, what about the marketing part?

Paid Content 94

Paid Content Content Marketing Top of Funnel Planning 94