complete-crm-system 
Salesforce Marketing Cloud
MAY 2, 2024
So you may be at the point where you’re asking a critical question about your tech stack: “Should we train our own large language model (LLM) or license a pre-trained LLM?” ” It’s an important question and, for the majority of companies, taking the pre-trained LLM path is often the smarter choice.
Marketing Insider Group
OCTOBER 28, 2010
It’s that time of year for creating your marketing plan. If you are looking for a more formal approach, check out The Marketing Leadership Council which offers a marketing planning tool called MarkPlan and recently held a series of workshops on marketing planning. It starts with reaching across functional areas.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Martech
APRIL 19, 2023
This article explores why today’s CMOs should prioritize marketing technology strategy and create internal policies for using generative AI. Image created by Dall-E Why CMOs need to be technology aware The case for CMO engagement in technology was already compelling: Technology enables everything that marketing does.
Buzz Marketing for Technology
JULY 24, 2008
s KM system,? PKM is part of it, along with culture change, reward systems, storytelling techniques and so on.? The objectives for PKM extend further than giving employees access to intranets, systems and standards. ?Most Hiring and training costs are reduced and less knowledge is lost as staff-turnover rates are lower.?
Hubspot
SEPTEMBER 17, 2018
Brands need a video marketing strategy — this idea isn’t new. It’s no longer just one piece of your overall marketing plan. But, between camera equipment to lighting to editing software, the topic of video marketing can still seem pretty complicated. Why You Need to Focus on Video Marketing in 2018. What has 2018 seen?
Buzz Marketing for Technology
JUNE 27, 2008
Marketing & Advertising. Marketing & Advertising. Sales & Marketing. Advertising & Marketing. In the groupware industry, product developers are looking at new ways to meet a critical need of HR systems that are more adaptable to changes in business processes. Labor & Employment. Management.
GreenRope
MARCH 20, 2016
What to Think About Before Investing in CRM. You are making the decision to evaluate a CRM and marketing automation platform. However, CRM and marketing automation is not a one-trick pony. Think about the following before importing your contacts or going through any training: How are you organizing your contacts?
Expert insights. Personalized for you.
98 
Let's personalize your content