Mastering B2B Marketing Automation: A Definitive Guide to Skyrocketing Your Business Growth
SmarkLabs
JUNE 12, 2023
This process helps marketing automate repetitive tasks like email campaigns, social media posting, and even ad campaigns. A study by Forrester Research found that companies excelling at lead nurturing generate 50% more sales-ready leads at 33% lower cost. This can dramatically improve operational efficiency and grow revenue faster.
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