Valasys

MARCH 9, 2020

Marketers use personalization to streamline the B2B sales cycle & to scale up the Return on their Marketing Investment (ROMI). Read more on How to Build Customer Loyalty with Content Marketing. A predictive content strategy in-turn is based on the first & third-party intent-data. &

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

JULY 29, 2019

We breathe in an era where optimizing customers’ experiences are an indispensable element of B2B marketing endeavors & eventually paves the way for Conversion Rate Optimization (CRO). According to a survey by LinkedIn, 62% of the B2B brands found that video content is more beneficial in building brand awareness than plain text.

Analytics 49

Analytics Marketing AI Work Management WOMM 49

Valasys

AUGUST 6, 2019

After identifying their buyer persona, the marketers need to create targeted campaigns that need to be specifically based on the interests of their buyer persona. Get the most out of LinkedIn’s Surge: This vitality by LinkedIn in B2B marketing is impeccably unmatchable. And that’s all about it.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

APRIL 3, 2020

Read more on How to Build Customer Loyalty with Content Marketing. The audience segmentation is based on several criteria such as demographic, firmographic, technographic, psychographic, fit-data, intent-data , past browsing history, research methodologies and buying behaviors of the customers. Adopt an omnichannel strategy.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Navigate the Channel

JUNE 7, 2023

Using digital allows you to reach a wider audience, which can be important for B2B companies, which can have smaller target markets than B2C companies. Using digital allows B2B companies to refine their marketing efforts and tune them to their audiences, demographically and psychographically and—of course—geographically.

Stats 65

Stats Planning Marketing Analytics Tools Paid Search Agency 65