press-room 
Directive Agency
JUNE 18, 2019
But the goal there is I want everyone in the audience, everyone who’s listening in, to be able to take something away regardless of their niche, their company size, their budget. Joel Klettke : You know, the first thing, and it ties into what we were just talking about, so many B2B companies are so focused on design.
Directive Agency
JUNE 18, 2019
But the goal there is I want everyone in the audience, everyone who’s listening in, to be able to take something away regardless of their niche, their company size, their budget. Joel Klettke : You know, the first thing, and it ties into what we were just talking about, so many B2B companies are so focused on design.
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Buzz Marketing for Technology
JUNE 27, 2008
As much as the idea of increasing the sharing and effective use of information and ideas is appealing to just about everyone, KM has not delivered on this promise. Many companies that jumped early onto the KM bandwagon have all but abandoned it, while many organizations that waited are now repeating the mistakes of the pioneers.
Directive Agency
JULY 15, 2019
Tim Soulo: One philosophy that I’m trying to promote right now is that whenever you want to create content for your company, for your business, that will have business value for you and not just arbitrary traffic or whatever. The person who will be creating your content should be the most qualified person in your entire company.
Convince & Convert
SEPTEMBER 20, 2010
Nobody forced companies to get involved with their customers in this way. Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. Customers follow you on Twitter not to be informed, but to be interacted with. Try that with a press release… Nowhere to Run.
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