Hubspot

DECEMBER 21, 2011

Marketing wants sales to call all of the leads they're delivering. How do you improve lead management so leads aren't wasted or contacted before they're ready, and both sales and marketing can live together in harmony? With or without a lead management system, you likely still face these types of problems.

Lead Management 28

Lead Management Lead Scoring Lead Ranking Sales Qualified Leads 28

LeanData

MARCH 25, 2014

a startup focused on lead management software announced today that it has secured $5.1 Since starting the company, we’ve had the opportunity to work with many leading enterprises to unlock the value of their data and align sales and marketing objectives. Sunnyvale, CA, March 25, 2014 : LeanData, Inc. About LeanData Inc.

Enterprise Management 40

Enterprise Management De-duplication Work Management Marketing Management 40

LeanData

MARCH 25, 2014

a startup focused on lead management software announced today that it has secured $5.1 Since starting the company, we’ve had the opportunity to work with many leading enterprises to unlock the value of their data and align sales and marketing objectives. Sunnyvale, CA, March 25, 2014 : LeanData, Inc. About LeanData Inc.

Enterprise Management 40

Enterprise Management De-duplication Work Management Marketing Management 40

ANNUITAS

SEPTEMBER 7, 2010

Several years ago I was on-site with a client discussing their desire to develop and implement a lead management process.    This company had invested in sound technology platforms, but in the words of the marketing manager, “they just weren’t working.”. A Process-Based Approach to Lead Management.

Work Management 100

Work Management Marketing Automation Services Marketing Management De-duplication 100

ANNUITAS

OCTOBER 6, 2010

This is done by creating an ideal buyer profile for your company’s product(s) or service(s). For most companies, one buyer profile is not enough. Developing various profiles that match the multiple buyer personas will enable your company to better engage with each one through your nurturing program.

Lead Ranking 100

Lead Ranking De-duping Work Management Lead Qualification 100

Televerde

NOVEMBER 4, 2019

This is especially true with something as fickle as B2B companies’ monthly sales predictions. A prime example of this interdependency is how marketing’s lead management best practices are key to accurate sales forecasting. Nurture leads before sending them to sales. Track every marketing activity, not just lead source.

Forecasting 40

Forecasting De-duplication Lead Management Lead Ranking 40

Zoominfo

APRIL 27, 2022

The consequences go beyond a price tag, as non-compliance negatively impacts company productivity, brand reputation, and disrupts business operations. Just like duplicate records exist in various places within your database, multiple versions of the same data elements can exist across different records in your system.

Ideal Customer Profiles 100

Ideal Customer Profiles De-duplication Data Hygiene Zoominfo 100

LeanData

MAY 15, 2014

Typically this involves updating it, standardizing it, and de-duplicating records to create a single view of the data, even if it is stored in multiple disparate systems. De-Duplication – The process of identifying, verifying, and merging duplicate records from a database or list.

Lead Ranking 40

Lead Ranking Marketing Qualified Leads Sales Qualified Leads Lead Management 40

LeanData

MAY 15, 2014

Typically this involves updating it, standardizing it, and de-duplicating records to create a single view of the data, even if it is stored in multiple disparate systems. De-Duplication – The process of identifying, verifying, and merging duplicate records from a database or list.

Lead Ranking 40

Lead Ranking Marketing Qualified Leads Sales Qualified Leads Lead Management 40

TrustRadius Marketing

SEPTEMBER 8, 2022

With a CRM, teams can do more work faster and speed up company growth. As a result, many companies see more business thanks to increased productivity and management with the software. It’s a software that offers a series of tools designed to help companies of all sizes and needs. The advantages of CRM are in abundance.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52

Adobe Experience Cloud Blog

OCTOBER 9, 2015

Author: Ed King Let’s face it—your lead database is dirty and full of holes. It contains duplicate records, incomplete addresses, and limited segmentation. De-duplicate records. The shear effort required to perform manual de-duplication often results in the task never being done at all. Fix bad emails.

De-duplication 48

De-duplication Marketing Management Marketing Automation Services Lead Scoring 48

markempa

JULY 22, 2012

What does it mean to “enrich data” and “merge/de-dupe”? A customer relationship management system (CRM), or simply an Excel spreadsheet if you can’t afford a CRM, provides a single, central location to store customer information so you can update it easily and ensure accuracy. Have they looked at my company? Do they get it?

Lead Scoring 120

Lead Scoring Lead Ranking De-duping Optimization 120