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How to Save the World

Buzz Marketing for Technology

Our professional value really is a function of the extent of, and our ability to integrate, our knowledge, our thinking competencies, and our communication competencies. Reportage is the application of our communication skills to what we know. Dave Pollards environmental philosophy, creative works, business papers and essays.

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Nothing Working For Your Business? Your Company Is Going Through an Existential Crisis. Here’s How to Shake it Off.

Convert

And may just have been the most well-executed example of guerilla marketing we’ve ever seen. In this installment, we are diving into the concept of Conscious Business, what it entails, and how it might just be the spark brands need to move out of their existential slump! What is your company to you? Labor of love? Source of income?

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

Personal Knowledge Management (PKM) -- an Update. A t last weeks conference, one of my presentations was on PKM. Since I havent written about this in awhile I thought Id bring you up to date on whats happening in this space, and some of the discussions I have had with others on the subject. Was the training inadequate? Was the content badly indexed?

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How to Save the World - PKM An Update

Buzz Marketing for Technology

Personal Knowledge Management (PKM) -- an Update. A t last weeks conference, one of my presentations was on PKM. Since I havent written about this in awhile I thought Id bring you up to date on whats happening in this space, and some of the discussions I have had with others on the subject. Was the training inadequate? Was the content badly indexed?

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

That much is apparent I compiled this year’s list of marketing and communications predictions. With so many shifts in communications platforms and disruption in the economy, politics and social justice, communicators will be calling on their GUT to direct their counsel. There are some caveats to note.

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The Power of Return On Marketing Investment Calculations

Online Marketing Institute

Canadian Marketing Blog Welcome to the CMA - Canadian Marketing Association - Blog. This Blog is an initiative of the CMA Digital Marketing Council. All marketing-related topics are fair game: branding , strategy , online, offline, marketing trends, technology , direct marketing , market research.and more. Why is this so? Yahoo’s PPC ROI Calculator.

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PKM and the Organization - Pollard

Buzz Marketing for Technology

Most organizations, too, refused to abandon the top-down centralized information model that was already in place, merely institutionalizing it with firewalls, access restrictions, monster centrally-managed one-size-fits-all databases and websites and over-engineered, over-managed collaboration and community-of-practice tools. September 2006.