Zoominfo

JANUARY 28, 2019

In 2019, ZoomInfo is taking to Twitter to host a series of 12 Q&A-type discussions. Discussions will dive into topics related to sales, marketing, recruiting, business growth, and of course, data. These one hour sessions will consist of five questions— tweeted by the ZoomInfo Twitter account (@zoominfo). Data Hygiene.

Zoominfo 157

Zoominfo Twitter Account Based Marketing Cold Calling 157

Zoominfo

MAY 3, 2018

There’s no way around it, bad data impacts every aspect of a business — from lead generation to marketing, customer relationships, cold calling , and revenue. What Is B2B Data? For 54% of B2B businesses , their biggest challenge to achieving success is the absence of data quality. What is Data Maintenance?

Data Hygiene 100

Data Hygiene Marketing Management Zoominfo B2B 100

Zoominfo

MAY 3, 2018

There’s no way around it, bad data impacts every aspect of a business—from lead generation to marketing, to customer relationships, to cold calling, to revenue. Consider these statistics ( source ): 94% of businesses suspect that their customer and prospect data is inaccurate. A Guide to B2B Data Sources.

B2B 100

B2B Marketing Management Data Hygiene B2B Sales 100

Zoominfo

DECEMBER 5, 2017

Whether you conduct your sales outreach by phone, social media, or email—it’s undeniably an essential aspect of B2B sales. Email marketing has two times higher returns than cold calling ( source ). Phone Calls 10. The average sales development rep makes 52 calls daily ( source ). Of the opportunities accepted, 29.3%

Statistics 100

Statistics Cold Calling Peer-to-peer SMS 100

Zoominfo

APRIL 15, 2018

For example: Let’s say you export data on your best customers. You analyze this data and notice a correlation between average deal size and lead source. Buyers who were initially contacted via cold call spent the most money with your organization. As you can see, data hygiene needs to be a top priority.

Marketing & Strategy 170

Marketing & Strategy Marketing Automation Services Lead Scoring Lead Ranking 170

Zoominfo

APRIL 27, 2022

How to remain within data privacy regulations: Disorderly databases are the most likely candidates to house insecure data. There are several data hygiene practices you can implement to combat insecure data. Maintaining a sleek (but not small) database is a big part of data hygiene.

Ideal Customer Profiles 100

Ideal Customer Profiles De-duplication Data Hygiene Zoominfo 100