How to Rebuild Your Email List After GDPR

Opt Intelligence

Consider how people were added to your list: did they make a purchase, sign up through a lead generation form on your site, or through co-registration or opt-in advertising with a third party? What was your privacy policy language on their method of entry, and did you require a checkbox or double opt-in to validate? Opt-In Advertising Double Opt-In Double Opt-in Advertising Opt-in Advertising Privacy