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7 Tips for Creating Sponsorship Packages for Virtual Events

Marketing Insider Group

Here are some areas to consider when building exposure-based sponsorship packages: Event registration pages. Event microsite. A virtual exhibition provides warm opportunities for lead generation and sales. Email communications. Splash page on your event website. Social media mentions and hashtags. Branded breakout rooms.

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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

I’ll also point out that I work for (and am the co-founder of) a marketing automation vendor ( Marketo ), so I am sure that despite my efforts to remain neutral, there are sure to be some biases in this list. Forms Registration forms can be placed on landing pages, microsites, and the corporate website.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

With a hub, not only can your audience delve deeper into your online content library because your top blogs, videos, case studies and more are clearly organized on one page or microsite, but you also have more control over how you want to guide your brand’s voice in the industry conversation. The Pros of Building a Standalone Content Hub.

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42 Experts Explain How to Get Better Qualified Leads with Interactive Content

SnapApp

Orbit Media | Co-Founder/ Strategic Director. . . Simple quizzes, polls and calculators or other tools can often produce similar effects to expensive creations like interactive microsites. Along with a website facelift — we also introduced a series of interactive microsites and a funky, business calculator tool.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Blogging is a core component of inbound marketing, as it can accomplish several initiatives simultaneously -- like website traffic growth, thought leadership, and lead generation. Inbound" is generally used by the person receiving the link. For example, here's an inbound link to our co-founder Dharmesh's blog.