How to Create an Effective Snapchat Ad: An Experiment
Hubspot
OCTOBER 3, 2018
Overall here are the campaign stats: In this case, the "Swipe Ups" measure click-through rate. Rather than using a click-through link, Snap's product urges users to "Swipe Up" from the bottom to view the destination URL. However, these targeting options are available for the U.S.
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