Litmus

MARCH 8, 2021

At the time, many wondered what GDPR means for email marketers. For consent to be valid under GDPR, a customer must actively confirm their consent, such as ticking an unchecked opt-in box. Pre-checked boxes that assume consent if people don’t uncheck them aren’t valid under GDPR. How to collect and store email consent.

Opt-in 137

Opt-in Terms and Conditions Opt-out CAN-SPAM 137

DiscoverOrg

MAY 7, 2019

Marketing and sales intelligence data is dynamic, which is to say frequently and continuously refreshed. A lot of marketing, sales, and recruiting professionals don’t know how much data has changed over the past few years! This is an introduction to the use and impact of marketing and sales intelligence data on business decisions.

Ideal Customer Profiles 153

Ideal Customer Profiles Marketing Automation Services Enterprise Management Work Management 153

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. So, even if you do not have a Facebook fan page (as I do not for Convince & Convert), I can now publish Convince & Convert updates (or anything else) to your Facebook news feed if you have “liked&# Convince & Convert over there on the right side of this page. (Go Build a website.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Online Marketing Institute

JUNE 22, 2009

I presented a webinar the other day where I stated that while white papers are still the staple of content marketing, they’re getting really stale as a communications vehicle for B2B. The book of the webinar of the movie: The Velocity B2B Content Marketing Workbook. The new B2B marketing is Content Marketing.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. So, even if you do not have a Facebook fan page (as I do not for Convince & Convert), I can now publish Convince & Convert updates (or anything else) to your Facebook news feed if you have “liked&# Convince & Convert over there on the right side of this page. (Go Build a website.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167