ClearVoice

JULY 13, 2022

Effective marketing requires you to know your target audience, and while marketers have their opinions on what works and what doesn’t, few topics have gotten more buzz than the discussion around how to market to each generation. Perks include: Control over your message, even after its original publishing date. Ability to build SEO.

Planning 52

Planning Paid Search Agency Content User-Generated Content 52

Pam Didner

JULY 15, 2022

With many available options, from ghostwriting to outsourcing in various forms, businesses have been more focused on quantity as a priority to catch up with search engine optimization (SEO) and the buzz of content marketing. If there is a pre-existing pool of SMEs that you can tap into, GREAT! Provide a template.

SME 87

SME Content Marketing Planning Paid Search Agency 87

Buzz Marketing for Technology

JULY 7, 2008

My advice - get people talking about the customer lifecycle from pre-consideration to post purchase. If your subject matter expert is also your PMO, you are either over-paying for PMO help (bad) or being undercharged by your SME (good job!). I know once I publish I will think of other items, but already this is too long.

Social Media 100

Social Media Communities Wiki Work Management 100

Convince & Convert

MAY 26, 2010

Other than the extraordinarily unflattering camera angle, it turned out pretty well (especially the super cool SME opening animation) 14 key points are below: Jay Baer Interview from Michael A. Content creation and content marketing will continue to allow companies to capitalize on the fact that every customer is now a reporter.

Social Media 136

Social Media Media Paid Search Agency Video Marketing 136

Convince & Convert

SEPTEMBER 21, 2010

How to Create a Share of Voice Report Get Shorty – The Elevator Pitch is Dead Finding Your Mass Influencers Among Your Customers 4 Detective Tricks to Find Your Customers in Social Media Does Your Facebook Page Have a Pulse? Any SEO geeks want to weigh in on that? Is it extra SEO fodder?

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Content Standard

AUGUST 9, 2023

Generative AI is all the buzz, but what is it, and how can marketers harness its potential to create and scale relevant, personalized, and data-driven content experiences? How will generative AI impact customer behavior? Is AI-generated content bad for SEO overall? How will generative AI impact customer behavior?

Marketing AI 89

Marketing AI Lead Ranking Generation Brand Identity 89

Online Marketing Institute

NOVEMBER 2, 2010

Assign one person to be the social media learner and another the SEO learner. Weve found that by sharing the experiences of client campaigns across PPC, SEO and news content - and in particular by what has worked and what hasnt - were saving time and money in-house and giving clients a better service.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40