LinkedIn Ads for Enterprise B2B SaaS: The Only Guide You’ll Need
Single Grain
NOVEMBER 17, 2020
I see a lot of people recommending this as an advertising strategy, but think about the people who tend to spend time in those groups. In an interview with LinkedIn, Brian Jones , global head of advertising performance for DWA, explains that “DWA’s marketing goals are much more about targeting a finite audience.”
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