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Beyond the Obvious – Drilling Down on B2B Buyer Personas

FunnelEnvy

In a time when empathy and personalization are more crucial than ever for funnel performance, teams must develop a granular view of the buyer’s points and journey through touchpoints to a sale. A well-defined buyer persona can improve demand gen by filtering traffic for top-quality leads exhibiting strong buyer intent.

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Grow Your Business with These Intent-based Marketing Examples

Binary Demand

Today’s customers demand personalized experiences that cater to their individual needs. This is where B2B data and intent-based marketing come into play. The outlined steps above aid in directing our attention to the essential elements of intent marketing. But how can marketers gain a deep understanding of these needs?

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Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap

GreenRope

BlogMutt and GreenRope teamed up for an info-packed webinar on the relationship between content and marketing automation and how each can amplify the other. The fundamental question this boils down to is: how much of your marketing team’s time is actually dedicated to content development AND promotion? Let’s dive in.

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Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap

GreenRope

BlogMutt and GreenRope teamed up for an info-packed webinar on the relationship between content and marketing automation and how each can amplify the other. The fundamental question this boils down to is: how much of your marketing team’s time is actually dedicated to content development AND promotion? Let’s dive in.

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Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap

GreenRope

BlogMutt and GreenRope teamed up for an info-packed webinar on the relationship between content and marketing automation and how each can amplify the other. The fundamental question this boils down to is: how much of your marketing team’s time is actually dedicated to content development AND promotion? Let’s dive in.

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Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap

GreenRope

BlogMutt and GreenRope teamed up for an info-packed webinar on the relationship between content and marketing automation and how each can amplify the other. The fundamental question this boils down to is: how much of your marketing team’s time is actually dedicated to content development AND promotion? Let’s dive in.

article thumbnail

Bring Your Content Marketing Strategy To Life: A GreenRope/BlogMutt Webinar Recap

GreenRope

BlogMutt and GreenRope teamed up for an info-packed webinar on the relationship between content and marketing automation and how each can amplify the other. The fundamental question this boils down to is: how much of your marketing team’s time is actually dedicated to content development AND promotion? Let’s dive in.