NetLine

DECEMBER 18, 2023

Intent data is a collection of behavioral data points that help identify prospects at the account- or buyer-level with a high propensity to convert based on their level of interest in a product or service. Today, it takes a real-time, insider view into what prospects are truly interested in to properly drive leads.

Intent Data 64

Intent Data Intent Top of Funnel Ideal Customer Profiles 64

Content4Demand

NOVEMBER 5, 2021

Yes, marketers can utilize intent data to drive their segmentation effort, helping B2B marketers discover companies (and people) who are in-market for a particular product or service. How are B2B companies using intent data to inform the content they’re creating in terms of topics and formats?

Intent Data 92

Intent Data Intent Top of Funnel Intent Signal 92

DealSignal

APRIL 10, 2024

When you wait, you miss out on potential earned revenue from buyers who are ready to buy your solution now. Table of Contents [Open] [Close] What is B2B intent data? Signs of buyer intent What types of intent data are there? Intent data allows you to identify and target these specific folks, almost in real time.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

Vision Edge Marketing

AUGUST 22, 2023

However, the emergence of buyer intent (BI) data has introduced a new analytical method that focuses on understanding the intent and behavior of potential customers. ” I wrote this post because I’ve been asked this question by other companies seeking to optimize pipeline management. .

Lead Ranking 211

Lead Ranking Lead Scoring Marketing Qualified Leads MQL 211

SalesIntel

SEPTEMBER 13, 2021

A Marketing Qualified Lead (MQL) is a lead who has expressed interest in your offering, participated in your marketing campaign, or is more likely to become a customer than other leads. These are prospective leads interested in you but haven’t yet taken the next step into a sales discussion. How to Find Buyer Intent Data.

Sales Qualified Leads 52

Sales Qualified Leads Lead Ranking Marketing Qualified Leads Top of Funnel 52

Zoominfo

APRIL 9, 2024

ZoomInfo and TrustRadius: Connecting Intent to Individuals Intent data is becoming increasingly important to frontline GTM teams because it’s one of the strongest possible indicators that a prospect is ready to buy now.

Zoominfo 130

Zoominfo Intent Data Intent Top of Funnel 130

Zoominfo

AUGUST 30, 2023

ZoomInfo Intent surfaces accounts that research topics relevant to your business through the online consumption of product reviews, infographics and blogs, product comparisons, message boards, case studies, and general news. Champion moves are perhaps the most actionable form of intent data. How is Buyer Intent Data Collected?

Intent Data 147

Intent Data Intent Intent Signal Lead Ranking 147