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BtoB 2010 Lead Generation Guide

B2B Lead Generation

BtoB Magazine just published their 2010 Lead Generation Guide. The guide contains information about trends, expert columns, market statistics and vendor lists. BtoB: 2010 Lead Generation Guide. I recommend you check it out.

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5 Common B2B Lead Generation Myths Debunked

PureB2B

Fact : You might have attracted them to your landing page with promises of a nifty, e-book or a best practices mailing list subscription, but the cold hard truth is that not every inquiry you get is really a lead. Here are 5 of the most common myths associated with lead generation: Myth #1: Any Inquiry is a Lead.

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5 Common B2B Lead Generation Myths Debunked

PureB2B

Fact : You might have attracted them to your landing page with promises of a nifty, e-book or a best practices mailing list subscription, but the cold hard truth is that not every inquiry you get is really a lead. Here are 5 of the most common myths associated with lead generation: Myth #1: Any Inquiry is a Lead.

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5 Common B2B Lead Generation Myths Debunked

PureB2B

Fact : You might have attracted them to your landing page with promises of a nifty, e-book or a best practices mailing list subscription, but the cold hard truth is that not every inquiry you get is really a lead. Here are 5 of the most common myths associated with lead generation: Myth #1: Any Inquiry is a Lead.

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How to Build a Highly Engaged Email Marketing List

Delivra

When it comes to B2B marketing, it’s the most effective channel for revenue generation, according to 59% of marketers surveyed by BtoB Magazine. The statistics are just as impressive among B2C retailers, with 80% indicating that email marketing is the greatest driver of customer retention, according to a report in eMarketing.

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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity

BtoB Magazine ). direct mail, telemarketing) close at a 2% rate. BtoB Magazine ). BtoB Magazine ). Why content marketing matters: 44% of traditional outbound direct mail is never opened, which is a waste of budget, paper and postage. B2b marketers believe social media is critical to organic search success.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Citing these and other statistics, Laurie Sullivan ponders the meaning of the term “search engine.”