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The Danger of Email Marketing Benchmarks « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Danger of Email Marketing Benchmarks A recent article from BtoB Online about email deliverability reminded me of how dangerous this whole thing of email marketing deliverability numbers can be. United States License.

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How To Align Marketing With Sales

Marketing Insider Group

In BtoB Magazine , Karen J. internet, email, search tools and specialized research tools, statistics etc including direct access to clients! In this post I will provide some of the latest thinking along with my own thoughts on how to better align marketing with sales.