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Enhancement Round-Up Q2 2021

Lead Liaison

Updates include new Guidelines for Games, Global Leaderboards with Automated Leaderboard Data Export, Easy On-Off Activation Toggles, 5 Amazing New Activations, Filter Criteria for Pick-a-Winner, Event in a Box for Event Organizers, and Deal Filtering by Product or Service. Updates to the workflow allow editing game settings by category.

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Marketing Automation 2014 Industry Overview: What the Surveys Tell Us

Customer Experience Matrix

The Interwebs have delivered an unusually rich trove of data about the marketing automation industry in the past few weeks. Mintigo’s conclusion across 186,500 B2B companies was that just three percent were using the most common marketing automation systems: Oracle Eloqua , Marketo, HubSpot, and Salesforce.com Pardot.

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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Workflow-oriented, highly detailed behavioral data, analytical queries. Thanks to Jep Castelein and his LeadSloth blog for helping with this list. No = Solutions in this category do not have this capability. Number of user seats.

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Sales Pipeline Radio, Episode 238: Q & A with Subbu Vempati @ svempati & Judy Ash @judya2004

Heinz Marketing

Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. We are now doing this on LinkedIn Live so we can take advantage of the video capabilities so we can see the faces and people that we’re talking to on a weekly basis.

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The 10 Best Customer Service and Customer Engagement Platforms

Webbiquity

Producers of a wide array of products—from vehicles to machine tools to jet engines to officer copiers—now have access to the kind of user and usage data that, not long ago, only SaaS software developers could capture. They don’t mind giving up their data—as long as that leads to better support and product development.

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30+ Women in Marketing Who You Needed to Follow Yesterday

Directive Agency

Seen in Forbes as the most influential women in social media and recognized by Forbes Woman as one of the Top 20 Women Bloggers, Ann Handley is the Chief Content Officer of MarketingProfs, a training, and education company with the largest community of marketers in its category. Ann Handley. . Nadya Khoja. Michelle Killebrew. Olivia Ross.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

To help with longevity, we try to move our big content pieces away from the blog (which by nature has a transient feel) to a more permanent home. You can connect with Kelsey on Twitter , G+ , or LinkedIn. These metrics fall into short and long-term categories. You can connect with him on Twitter , LinkedIn , and Pinterest.