behavior mail urgency Database Marketing Related Topics 
Industrial Marketing Today
AUGUST 26, 2011
I too have read all those studies about the how the Internet has permanently changed the industrial buyer’s behavior. This where traditional outbound marketing like print ads, phone calls and direct mail can help in maintaining top-of-mind awareness even when the prospect is not actively looking to buy.
Biznology
JUNE 29, 2017
But you can take this principle a step further if you examine customer behavior patterns to predict inactivity before it even starts. Anomalies in a particular customer’s behavior may indicate a problem that, with early intervention, can be addressed. Your database marketing partner can help you keep your customer records up to date.
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