Remove solutions
article thumbnail

20 Benefits of Advertising via Online Channels

Single Grain

In this piece, we’ll cover twenty benefits of advertising online and how brands can leverage digital ad placements to stay up to date with the advertising industry and ultimately maximize revenue. How Are These Benefits of Advertising Online Useful for Your Brand? With that said, let’s get to it.

article thumbnail

Just the Stats: Why Should You Leverage Video Marketing

Single Grain

Video, however, is a great solution to this. The sheer volume of users that YouTube has and the low barrier to entry makes it a no brainer. The Ultimate Guide to YouTube Advertising in 2019. Why YouTube Advertising Is Low-Hanging Fruit for Marketers. There is an 88% YoY growth in video watch time on mobile devices.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Maximize Return During Tough Times Through Testing

Moz

But you can uncover even more by doing things like conducting a competitive analysis of other sites, advertising messaging, advertising spend, and content creation. Advertising. Advertising is always one of the first areas I look to when testing. Use your advertising as a way to learn and inform other marketing efforts.

article thumbnail

PPC Isn’t Screwed — You Aren’t Doing It Right

Convert

Instantly, advertising on Facebook and Instagram became less effective, while Apple started jostling to own and use all its first-party customer data. Overall, the entire analytics space is messy and looking for better solutions—ones that are privacy compliant and aligned with the way people actually shop—is proving to be a real headache.

PPC 59
article thumbnail

SMX Advanced Day 2 – Branded Keywords, More Audience Targeting, ETAs and Shopping

QuanticMind

Segmentation is more challenging than ever due to multi-device usage – a cookie on desktop won’t carry over to mobile, for instance. Regardless, AdWords advertisers are advised to continue seeking methods to accomplish the overall goal of reaching the right audience at the right time with the right message.

article thumbnail

19 New Featured Sources on the B2B Marketing Zone

Webbiquity

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). T-Mobile Curates Web Content , June 29, 2010. B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). June 7, 2010. June 30, 2010.

article thumbnail

The Ultimate Guide to Video Marketing

Hubspot

Brand videos are typically created as a part of a larger advertising campaign , showcasing the company’s high-level vision, mission, or products and services. Instructional videos can be used to teach your audience something new or build the foundational knowledge they’ll need to better understand your business and solutions.