MKT1

DECEMBER 12, 2023

To get campaigns right, you need combine the right marketing “fuel” with the right marketing “engine”, at the right time, for the right people. This newsletter covers how to run campaigns more effectively. This is part 3 of 3 of my growth marketing strategy series. What is a campaign anyway?

Campaigns 111

Campaigns Effectiveness Top of Funnel Marketing Analytics Tools 111

Hubspot

OCTOBER 17, 2018

Growth Hacking is a popular buzzword, but does anyone really know what it means? Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. "

Resources 99

Resources Lead Ranking Marketing Automation Services Lead Scoring 99

Vidyard

JULY 9, 2020

Create once and share everywhere: Put the effort in to create a pillar or hero piece of content and figure out how you can break it up and use it across all your distribution channels—web, email, social, sales, review sites, and co-marketing opportunities—to maximize value. Top Content Marketing Resources for Startups.

Startups 148

Startups Paid Content Advertising Agencies Paid Search Agency 148

Vidyard

JULY 10, 2020

Create once and share everywhere: Put the effort in to create a pillar or hero piece of content and figure out how you can break it up and use it across all your distribution channels—web, email, social, sales, review sites, and co-marketing opportunities—to maximize value.

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65

Convert

AUGUST 1, 2022

Tim Mehta , Director of Growth Marketing at Lucid Software. So we asked Ben Labay , Managing Director of Speero , and Alex Birkett , Co-founder of Omniscient , this question: What is your go-to metrics framework to map variables measured to multi-layered experimentation impact? On a more practical level, metrics hold learning.

Budget Programs 105

Budget Programs Lead Ranking Click Rate Work Management 105