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What Is Split Testing? Best Split Testing Tools and Strategies

Optinmonster

When competing in a market with cutthroat competition, staying ahead of the curve means constantly seeking ways to improve and optimize. Split testing is a powerful tool that can significantly improve your digital marketing strategy, but it’s often overlooked or misunderstood. Table of Contents What Is Split Testing?

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Contentsquare + Convert: New Behavioral Insights Into Your A/B Experiences

Convert

Acting as a prioritization layer between traditional analytics tools and Convert, Contentsquare empowers the entire digital team to identify areas of focus for testing, enabling you to run more accurate tests and create uplift more often. Combine Customer Journey Analysis with A/B Testing.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

Our experts are happy to share our understanding of the market with you, free of charge. A/B and multivariate testing tools. Some analytics programs also include data from social media and mobile apps, overlapping with the broader category of digital analytics. Talk to an expert. Content analytics tools. SEO analytics tools.

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5 Macro B2B Marketing Trends to Watch in 2021

Circle Studio

As we approach the end of 2020, it’s time to take a look at key 2021 B2B marketing trends that will emerge in the year ahead. Continuing a pattern from previous years, 2021 will see the ongoing evolution of many B2B marketing trends from recent years, and the increasing influence of B2C marketing will make a big impact.

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How to Optimize Content for Generative AI

Convert

It has been found that it takes between 5 and 7 touchpoints for a person to remember your brand. What is NAME’s competitor doing for marketing? What NAME should change in their marketing strategy? Here’s its response: …both platforms offer A/B testing, split-URL testing, and multivariate testing. Invest in new assets.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

A/B and multivariate testing tools. Some analytics programs also include data from social media and mobile apps, overlapping with the broader category of digital analytics. As your digital marketing strategies become more sophisticated, you may need to find tools that make detailed information easier to access.

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Top 10 Marketing Automation Software Platforms for 2020

Martech Advisor

Marketing automation software tools are defined as comprehensive platforms that enable marketers to execute, measure, and analyze all marketing efforts efficiently. Let’s take a look at the ten best marketing automation platforms for 2020. What Is a Marketing Automation Tool? billion by 2025. Integration.