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Can Small and Midsize Business Owners Pursue Content Marketing?

ClearVoice

Advertorials or native content. Landing pages and microsites. “ Although these figures will vary across industries, a good rule of thumb that many marketers recommend is to designate 25% to 30% of your marketing budget to content marketing. Here are some small business content marketing tactics : . Blog posts. Live video.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Content Marketing Results: Landing Pages Rule , July 12, 2010. B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). Content’s Evil Twin: Advertorial , Wednesday, July 14, 2010. Optimization.

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Earned-media micro-influencer marketing master class

Biznology

If it exists, there is a blog about it (Rule 34 variant–if it exists, there is porn of it!). While disclosures are essential everywhere, they’re doubly so for “advertorial” content. The original Rule #34 is: “ If it exists, there is porn of it; ” same for the blogosphere. The informational microsite.

Class 80
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Influencer marketing is one percent inspiration, ninety nine percent perspiration

Biznology

If it exists, there is a blog about it (Rule 34 variant–if it exists, there is porn of it!). While disclosures are essential everywhere, they’re doubly so for “advertorial” content. The original Rule #34 is: “ If it exists, there is porn of it; ” same for the blogosphere. The informational microsite.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Microsites. When AT&T addressed a huge social problem with texting and driving accidents, they launched a microsite to complement the social media campaign #itcanwait. AT&T supports a social cause with a microsite while also building awareness for its new app. Advertorials. News Releases and Pitches.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Microsites. When AT&T addressed a huge social problem with texting and driving accidents, they launched a microsite to complement the social media campaign #itcanwait. AT&T supports a social cause with a microsite while also building awareness for its new app. Advertorials. News Releases and Pitches.