Digital B2B Marketing

OCTOBER 15, 2013

Don’t just embed a SlideShare presentation in your content. In addition to direct promotions on SlideShare, LinkedIn now has offerings to promote SlideShare presentations with the benefits of LinkedIn’s targeting. This SlideShare from Doug Kessler is a great example of a presentation that stands on its own.

Paid Content 100

Paid Content Distribution Advertising Agencies B2B Marketing 100

Hubspot

AUGUST 13, 2014

In Ryan Skinner''s Forrester report, “ Put Distribution at the Heart of Content Marketing ,” he talks about traditional online ad networks and the quickly growing ecosystem of paid content distribution channels. Advertorials (Sponsored Content). Here is an example of how one website features advertorial content.:

Paid Content 28

Paid Content Promotion Advertorials Advertising Agencies 28

Martech Advisor

JANUARY 7, 2020

Search Engine Ads. Banner Ads. Native Ads. Types of Ad Creatives. Paid media is that part of marketing and advertising that requires the purchase of ad space to promote a brand to larger audiences. Example of a Pay-Per-Click Ad on Google Search. Banner Ads. Example of a Banner Ad.

Paid Content 68

Paid Content Cost Per Thousand Cost Per Click Process 68

Convince & Convert

DECEMBER 30, 2015

Just as successes are fun for your audience to read, outlining techniques that don’t work well is also interesting—particularly when your product or service solves the challenges presented from the failed techniques. Ads, Billboards, and Remarketing. Think traditional print, all the way to old school banner ads.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Just as successes are fun for your audience to read, outlining techniques that don’t work well is also interesting—particularly when your product or service solves the challenges presented from the failed techniques. Ads, Billboards, and Remarketing. Think traditional print, all the way to old school banner ads.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168