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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

Why Do Paid Links Violate Google’s Guidelines While Other Ads Don’t? Does PageRank Flow Through Image Links? Why Do Paid Links Violate Google’s Guidelines While Other Ads Don’t? Does PageRank Flow Through Image Links? What Are Some Effective Techniques For Building Links? What About Advertorials?

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Black Hat SEO: 19 Short-Sighted SEO Tactics that Will Kill Your Rankings

seo.co

Reciprocal link exchanges. + Reciprocal link exchanges. Back in the day, reciprocal link exchanges were common courtesy. Unless you have a legitimate partnership or mutual connection with another website, creating a reciprocal link exchange to get “link juice” or money is considered manipulative. Table of Contents. +

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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Google’s Hummingbird and RankBrain algorithms have taken search to the next level by connecting the semantic dots to better understanding a user’s intent rather than simply looking for a page that is best optimized for the keyword or phrase. Prioritize intent over keywords. Here are the big three takeaways: 1.

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How to Use Link Building for Improving SEO

seo.co

Building links on more prominent, important pages can help you squeeze more PageRank flow out of every link you build. Eliminate link exchanges. Google categorizes link exchanges as a link “scheme,” or a deliberate attempt to manipulate rankings. Focus your inbound links on key pages. Ask for citations (subtly).

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8 Ways to Use External Links to Improve Your SEO

Single Grain

Pro tip: If you’re hesitant to directly swap links, as you should be since Google frowns on it , then engage in a three-way link exchange collaboration. Pagerank sculpting no longer works so you shouldn’t be adding the nofollow attribute to internal links. First, nofollow links also pass PageRank. In this (outdated?)

PageRank 140
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Natural vs. Unnatural Links: What’s the Difference? How to Build a Natural Backlink Profile

seo.co

That means even your most carefully-placed, intelligently created, authoritatively sourced links are considered unnatural if you placed them with the intention of increasing your rank. What does Google mean when they say, “any links intended to manipulate PageRank”? Google says, “ Buying or selling links that pass PageRank.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

Once users upload a video, they can begin to explore all of the core Wistia features, like customizing player colors according to the brand, and adding lead generation tools or clickable links. He invites readers to participate, comment, and exchange thoughts. Make multiple versions of one ad. That community part is key.