NuSpark Consulting

JUNE 9, 2012

For lead generation, conversion optimization, and lead nurturing strategies, retargeting may be the overlooked child, but there’s no question it can be very effective and an efficient tactic to bring prospects back to your website or content. The idea here is to bring them back with an offer or alternative content.

Paid Content 100

Paid Content Conversion Rate Tactics Internet Marketing 100

NuSpark Consulting

JUNE 9, 2012

For lead generation, conversion optimization, and lead nurturing strategies, retargeting may be the overlooked child, but there’s no question it can be very effective and an efficient tactic to bring prospects back to your website or content. The idea here is to bring them back with an offer or alternative content.

Conversion Rate 100

Conversion Rate Paid Content Tactics Internet Marketing 100

NuSpark Consulting

MAY 25, 2013

It you’re monitoring Google analytics, you’re measuring goals. Remember this significant difference: Pay-per-click and online display is ADVERTISING, and the goal of advertising is to generate leads, sales, and revenue, and that means CONVERSIONS. Google analytics measures website activity, with the goal to track visitor behavior.

Marketing Analytics Tools 100

Marketing Analytics Tools Paid Content Analytics Conversion 100

NuSpark Consulting

MARCH 9, 2013

Google Analytics, Conversions, and Marketing Measurement. Google Analytics is an amazing tool that can track all types of data related to website usage; from visitor metrics to content metrics and conversion metrics. This is a pure visit to your site, triggered by the Google Analytics tracking code. New and Returning Visits.

Marketing Analytics Tools 100

Marketing Analytics Tools Paid Content Lead Generation Analytics 100

NuSpark Consulting

MARCH 3, 2016

Consider using a subdomain, and make sure the words in your URL are separated by dashes so Google can read it better. You might want to add a banner at the top of the page or put it in a sidebar to attract more attention. Post it out on LinkedIn groups, Facebook, and Google+. Lead Nurturing. Company Blog.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

NuSpark Consulting

DECEMBER 9, 2012

Generate new leads. Nurture existing leads. There are a myriad of methods to promote your white paper, generate interest, and get Google to index them for SEO. Consider using a sub domain for the white paper, and make sure the words in your URL are separated by dashes so Google can read it better. Lead Nurturing.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

NuSpark Consulting

DECEMBER 31, 2011

Test and measure your content using tools such as Google Analytics, social media insight analytic platforms, and URL tracking such as Bit.ly, and determine which kinds of content via which channels bring more traffic to your site, and engage most audiences. This is the basis of lead nurturing. your lead attraction content d.)

Lead Generation 100

Lead Generation Budget Programs Sales Qualified Leads Paid Search Agency 100