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Blog: Human-Like Conversational AI: Past, Present, and Future

Conversica

Seeing how successful this was in accelerating deals, Conversica has since expanded the use cases for its Conversational AI technology to assist revenue-generating teams across industries. Common Conversational AI Use Cases Today. The use cases for AI Assistants are different for different teams.

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How to Make Design Research Neurodivergent Friendly

Salesforce Marketing Cloud

Focus groups can misinterpret behavioral sentiment such as eye contact aversion associated with autism. A new channel sparked active conversation among employees who identified as neurodivergent. In this case, it showed the strength of the employee-employer relationship. Some people attached screenshots.

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Google Analytics- Calculated Metrics for Lead Generation Websites

NuSpark Consulting

Case study downloads- no gate (Button-Click-Download-CS or BCDC). Contacting Sales: (FCLP+WGQ+ESS+PPD). Then you can take this total, divide it by user sessions, and create a “sales contact conversion rate”. Total Website Activity Conversion Rate. These are formatted as category-action-label.

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Conversica and Gainsight Announce First Integration Harnessing AI to Empower Customer Success Teams To Work More Efficiently At Scale

Conversica

The integration will empower Customer Success Managers (CSMs) to offload the necessary but time-consuming conversations to a digital assistant, including driving product adoption, initiating early renewals, and ultimately creating customer advocacy, giving CSMs more freedom to focus on more strategic, revenue-generating activities.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. The technology appears useful at both ends of this spectrum.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .

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Sales Pipeline Radio, Episode 108: Q&A with Jonah-kai Hancock @jonahkai

Heinz Marketing

By Matt Heinz, President of Heinz Marketing. It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We’re calling this episode: Marketing Operations 2.0: How do you decide where to focus and what should get your attention as a marketer?