Martech Advisor

SEPTEMBER 16, 2019

As an adtech player in India with strong global presence, Affle’s omnichannel platform is built to help marketers drive consumer acquisitions, engagements, ROI and more. We have built our platform backed by consumer intelligence that delivers acquisitions, engagements and transactions through relevant mobile advertising.

Mobile Marketing 63

Mobile Marketing Paid Search Agency Mobile Advertising Companies 63

Act-On

FEBRUARY 26, 2024

What is Cost Per Acquisition? Your cost per acquisition is how much it costs in advertising dollars to acquire a single customer. For example, an airline placing an ad on a travel article or a software company advertising on a startup community’s website. Among other things, it governs the use of web cookies and email marketing.

Paid Content 221

Paid Content Advertising Agencies Multi-Touch Attribution Cost Per Thousand 221

chiefmartech

FEBRUARY 9, 2016

Learn the strategy, best practices, and tools that Dell uses to delight customers, achieve its omni-channel goals, and stay ahead of the competition.

Enterprise Management 40

Enterprise Management Marketing Automation Services Work Management Marketing Management 40

chiefmartech

AUGUST 14, 2017

Brian, Jon, and Mike will also talk about how they govern and apply marketing technology in their current companies — metaphorically, what do these celebrity chefs cook in their own kitchen? Robert will share the best from his travels visiting R&D labs, startups and innovators around the world.

Work Management 47

Work Management Marketing Management Planning Marketing Automation Services 47

chiefmartech

MARCH 14, 2017

This session will cover: The health of martech startup funding in 2017. Identifying which startups to bet on – and how to hedge one’s bets. And this track is all about delivering remarkable experiences through the kaleidoscope of digital touchpoints that marketing now manages. Customer experience is marketing.

Enterprise Management 48

Enterprise Management Planning Work Management Marketing Management 48