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Leveraging hybrid events to boost B2B marketing success

BDB

1 It’s no surprise that events look set to follow suit. With some sectors or regions being the exception, hybrid events will be the dominating trend for the next 12 months. 11% of B2B marketers surveyed in a recent report said they would be increasing spend on hybrid events in 2024. What works?

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First-Party, Second-Party, Third-Party Intent Data: Diving into Notable Differences

Only B2B

Analyze visitors’ dwell time, visited pages, specific feature interactions, and even if they started but abandoned the demo form. 30% of B2B marketing leaders report experiencing data quality issues with third-party intent data providers (Source: Gartner CMO Spend Survey 2023-2024 ). First-party data is the rescue!

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Top 10 PPC Trends for 2020

Valasys

billion by 2024. 5) Use Optimized & Highly Specific Landing Pages : Customer success & customer relationship management are the absolute imperatives of the modern digital economy driven by subscriptions & dwelling on the shoulders of several inbound methodologies to impart knowledge to the customers.

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Top 10 Search Engine Ranking Factors: Tips for SEO Success

Single Grain

Engage with Your Community: Participating in forums, social media discussions and industry events can lead to natural backlink opportunities. Dwell Time: Dwell time refers to the duration visitors spend on your site before returning to the search results.

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23 Digital Marketing Trends You Can’t Ignore in 2024

Single Grain

Customized Virtual Events : Hosting events in the Metaverse, such as product launches, conferences, or networking events, allows businesses to reach a global audience. Event flyer or billboard: Add the event to your calendar. Barcodes: Use a barcode to find info about a product, like where to buy it.