article thumbnail

SEO Changes in 2018

EMagine B2B Blog

Long-Tail Keywords Continue to Grow. To respond to the growth in long-tail keywords, Google had advanced its technology and can easily provide quality answers to these longer searches. Back in November 2017, Google increased the meta description count from 155 characters to 300 characters. Changes to Meta Description Occur.

article thumbnail

SEO Changes in 2018

EMagine B2B Blog

Long-Tail Keywords Continue to Grow. To respond to the growth in long-tail keywords, Google had advanced its technology and can easily provide quality answers to these longer searches. Back in November 2017, Google increased the meta description count from 155 characters to 300 characters. Changes to Meta Description Occur.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Ways to Use BASHO Emails in Cold Email Outreach – With Examples

Zoominfo

Anyways, the reason for my note is DiscoverOrg helps companies like Google’s DoubleClick, Adobe, and Sizmek drive faster growth by arming their business development teams with the most accurate sales intelligence. On Tue, Dec 5, 2017 at 8:04 AM, Matt wrote: Copying Heather… I think we are using your competitor.

Outreach 113
article thumbnail

Using Data Science to Improve Your Enterprise Paid Search Marketing Results

QuanticMind

Marin Software, Kenshoo, Adobe Media Optimizer/Efficient Frontier, Google DoubleClick and others have been the major players, yet many of these have yet to capitalize on the trend of using data science to automate the optimization of your PPC. However, most migration isn’t slated to begin until 2017.

article thumbnail

SMX West 2017 Day 2 – AdWords Attribution, Drafts & Experiments, and More Attribution

QuanticMind

SMX West 2017, Day 2. DDA is a machine learning-based attribution method that attempts to properly credit upper-funnel keywords for their contributions to conversions. Search keyword “best phone” -> search keyword “Google Pixel” gets 2% conversion rate. . DoubleClick Search and Smart Bidding.

Adwords 40