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The 6 Most Important Social Media Trends of 2017

Contently

Facebook added a hundred million users in a quarter? In 2016, Facebook accounted for almost two-thirds of all social media ad spending. Expect that share to increase because, according to a recent BI Intelligence report , the network has added a million more advertisers to its already sizable roster in the last seven months.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot

Critics attribute the failure to Lisa’s misleading ads and high price, despite its low processing power. Platforms like Dealfront allow you to pull from four layers of data, enabling you to target your ideal customer, track visitor behavior, reach out to leads, and promote your company with the help of B2B display advertising.

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Disruptive Ideas for a Disruptive Year: Winning in 2023 with Innovation & A/B Testing

Convert

If you can be everywhere… with vague messaging and a 2012 playbook, why would you innovate? Ben Labay broke this down so expertly well in this LinkedIn post : The combo of optimization and experimentation is the ideal poise in today’s business landscape. This is why the iPhone was limited to a 4-inch screen size until 2012.

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Hubspot

Clickbait - Clickbait is a term to describe marketing or advertising material that employs a sensationalized headline to attract clicks. Connections - The LinkedIn equivalent of a Facebook 'friend' is a 'connection.' The header image is also commonly referred to as the banner image on LinkedIn or the cover image on Facebook.

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11 Pro Tips for Better Business Blogging

Online Marketing Institute

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

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Top 5 Mistakes to Avoid on Your Company Blog

Online Marketing Institute

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?