Debunking Email Personalization Myths: Part 1 of 2
Act-On
JULY 8, 2024
In 2009, HBR compared it to an underwear drawer — “We all have one and are all embarrassed by both its organization and contents.” This ensures your recipients actually want to hear from you, and prevents inactive subscribers who never open your emails — potentially harming your overall email deliverability.
Let's personalize your content