The ROI Guy

NOVEMBER 4, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. In this blog post, I present a few of the key research metrics and advice.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

The ROI Guy

NOVEMBER 8, 2006

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Over 200% ROI from a Value Selling Program Sound I.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

The ROI Guy

NOVEMBER 8, 2006

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Two of the leading choices are Microsoft SQL 2005 and Oracle Database 10g.

ROI 40

ROI Marketing Budget Work Management Marketing Automation Services 40

Single Grain

MARCH 16, 2020

Dive Deeper: * How B2B Firms Can Acquire Leads with Programmatic Ads. The greatest part of the ad spending growth in Africa is generated by mobile app installations, and games take the most significant share. Their revenues in 2019 reached even higher, and in 2020, it's projected that they will generate $77 billion in the U.S.

Advertising Agencies 105

Advertising Agencies Advertisements Advertising Trends 105

Webbiquity

JANUARY 17, 2011

However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). Email open rates continue to decline from 14% in the second half of 2007 to just 11.2% Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Convert

SEPTEMBER 8, 2021

Microsoft saw a 40% increase in conversion rate for their SMB website, after running an MVT test on multiple page elements (8×4!). As you can guess, this is not as accurate and can lead to errors and false positives, and is actually a source of argument among optimizers and marketers. Multivariate Testing Example #3. Has ML or AI?

Multivariate analysis 52

Multivariate analysis Marketing Automation Services Tools A/B testing 52

Martech

FEBRUARY 25, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. Acoustic also powers digital experiences through a built-in headless CMS.

Marketing Automation Services 122

Marketing Automation Services Enterprise Management Work Management Marketing Management 122

Single Grain

JULY 21, 2020

It has been ranked as the most valuable startup in the world with a valuation of $10 billion. History: Dropbox was founded by MIT students Drew Houston and Arash Ferdowsi in 2007 after Drew constantly forgot to bring his USB flash drive to class. What Amazon’s Marketing Strategy Can Teach SMB Owners. * billion as of 2019.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

The ROI Guy

SEPTEMBER 28, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Tuesday, September 28, 2010 Do White Papers Still Engage?

Enterprise Management 40

Enterprise Management Paper Work Management Marketing Budget 40

The ROI Guy

SEPTEMBER 9, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Value selling is an imperative. according to Forrester. .

Forrester 40

Forrester Marketing Budget ROI Budget Programs 40

Webbiquity

NOVEMBER 28, 2011

Or which four cities rank ahead of Seattle and San Francisco as the “most networked?” ” And 93% planned to use some form of user-generated content in their marketing efforts this year, including customer stories, product suggestions or ideas, and customer reviews. Or that 73% of U.S.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100